As the Social Media Manager at Major League Soccer, you’ll help position the League as the most engaging and innovative sports brand in social media. Your role will be focused on creating an incredible social media experience for fans, through relationship building, proactive fan outreach, impeccable customer service and compelling content.
If you have a commanding knowledge of MLS and North American soccer, enjoy engaging on social media platforms, love to ideate and create content, and have a proven track record of growing and developing a digital community, this is the job for you.
Please note that this position will require travel and non-traditional work hours, including evenings and weekends.
Responsibilities:
Fan Relationship/Community Management
Manage, monitor and engage in conversations with Clubs, fans, players, broadcast partners and media across all social platforms
Develop fan data acquisition campaigns in conjunction with Fan Relationship/Customer Relationship Management team
Enhance, grow, track and evangelize social customer care initiatives throughout the organization
Content
Plan, create and post content for MLS social media platforms including but not limited to Facebook, Instagram, Twitter and Snapchat
Create, collaborate on, and distribute game content across league social channels
Grow and manage a network of on-site content creators to bring the game to life across social platforms in new, unique and ground-breaking ways
Coordinate the distribution and publication of content with MLSsoccer.com editors, writers and creators
Organizational Liaison
Execute big event plans like MLS All-Star, Decision Day and MLS Cup, while working cross-departmentally to ensure successful activation
Work with Marketing and Digital teams to ensure promotion of key league business objectives like MLS Live promotion, MLS App downloads and Broadcast support
Assist in the development of social media strategy, policies, and guidelines while analyzing and evaluating recommendations to improve the experience for fans
Additional responsibilities as assigned
Qualifications:
Education and Experience
Bachelor’s Degree
5-8+ years of experience in social media, communications or marketing
Required Skills
Experience in managing social media communities for a brand, including but not limited to Facebook, Twitter, Instagram and Snapchat
Passionate about providing fans with a great digital experience by listening, interacting and producing innovative content
Proficiency in Adobe Creative Suite or other video and photo editing platforms
Knowledge of MLS and the U.S. Men’s National Team
Trailblazing attitude and creative spirit
Superior organization, project management skills and attention to detail
High level of commitment to quality work product and organizational ethics, integrity and compliance
Ability to work effectively in a fast paced, team environment
Strong interpersonal skills and the ability to effectively communicate, both written and verbally
Proficiency in Word, Excel, PowerPoint and Outlook
Demonstrated decision making and problem solving skills
Detail-oriented with the ability to multi-task and meet deadlines with minimal supervision
Ability to travel and to work non-traditional hours, including evenings, weekends, and holidays
Desired Skills
Knowledge of the Spanish Language (business proficiency)